The enduring cranberry cooperative’s harvest marketing campaign goals to carry folks again collectively this vacation season and assist No Child Hungry
Revealed: Oct. 14, 2021 at 8:00 AM EDT|Up to date: 23 minutes in the past
BOSTON, Oct. 14, 2021 /PRNewswire/ — After a 12 months and a half of being socially distanced from household, buddies, and friends, Ocean Spray, the agricultural cooperative owned by greater than 700 farmer households, has launched the #BetterTogether marketing campaign, celebrating the easy joys of safely rediscovering collectively time. In partnership with Jesse Tyler Ferguson, actor, producer, and creator of cookbook, Meals Between Buddies, and in assist of nationwide marketing campaign No Child Hungry, the #BetterTogether initiative will supply inspiring vacation recipes, in addition to present nutritious and scrumptious ‘thanks’ packages to high school employees throughout the nation serving our college students.
“Lecturers and college employees have overcome many obstacles to maintain children studying and engaged in the course of the previous 12 months. This harvest and vacation season, we’re proud to associate with No Child Hungry and thank these heroic college communities which were there for our kids throughout a very attempting time,” mentioned Tom Hayes, CEO of Ocean Spray. “Ocean Spray’s #BetterTogether initiative is a option to categorical our deepest gratitude and assist No Child Hungry in offering hundreds of thousands of wholesome meals to children.”
Kicking off the #BetterTogether initiative, Jesse Tyler Ferguson will be a part of Ocean Spray to assist bundle up scrumptious “thanks” care packages with No Child Hungry at an Ocean Spray farmer’s cranberry lavatory to kick off #BetterTogether, beginning with 50 faculties. Collectively, Ocean Spray invitations everybody to go to www.OceanSpray.com/bettertogether to appoint a faculty of your option to obtain a particular message from Jesse and a care bundle from Ocean Spray. In time for vacation celebrations and spending time along with family members, Jesse may also be launching recipes with Ocean Spray and sharing social media inspiration all through the season.
“As we come out of the final 18 months, the promise of with the ability to lastly spend time with family members is so fantastic, we’re higher collectively,” mentioned Jesse Tyler Ferguson. “As a brand new dad, I am so proud to associate with Ocean Spray to thank the varsity employees feeding our kids by offering scrumptious and nutritious packages as a part of the Ocean Spray #BetterTogether initiative supporting No Child Hungry this vacation season.”
No Child Hungry helps to supply meals to kids by working with faculties and native applications throughout the nation to make sure all children get entry to a few wholesome meals a day. “The pandemic continues to affect hungry kids in all places and we’re grateful to come back along with Ocean Spray this 12 months to provide again to children and households in want,” mentioned Diana Hovey, Senior Vice President at Share Our Energy, the group behind No Child Hungry.
Moreover, the #BetterTogether marketing campaign will embody model collaborations, influencer advertising, occasions and digital experiences, digital media, and client advertising.
To be taught extra about #BetterTogether and how one can become involved, go to www.OceanSpray.com/bettertogether.
About Ocean Spray
Based in 1930, Ocean Spray is a vibrant agricultural cooperative owned by greater than 700 cranberry farmers in the US, Canada and Chile who’ve helped protect the household farming lifestyle for generations. The Cooperative’s cranberries are at present featured in additional than a thousand great-tasting, nutritious merchandise in over 100 nations worldwide. Main by objective, Ocean Spray is dedicated to the ability of excellent—creating good, nutritious meals that has a direct and highly effective affect for the well being of individuals and planet. All for good. Good for all.
About No Child Hungry
No little one ought to go hungry in America. However within the wake of the coronavirus pandemic, 1 in 6 children may face starvation this 12 months. No Child Hungry is working to finish childhood starvation by serving to launch and enhance applications that give all children the wholesome meals they should thrive. This can be a downside we all know tips on how to remedy. No Child Hungry is a marketing campaign of Share Our Energy, a corporation dedicated to ending starvation and poverty. Be a part of us at NoKidHungry.org.
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SOURCE Ocean Spray Cranberries, Inc.
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