Has there ever been a extra maligned meals than the Turkey Twizzler? Greater than a decade in the past, these corkscrew-shaped turkey sausage creations had been singled out by TV chef Jamie Oliver in his marketing campaign to enhance faculty dinners – and shamed for holding simply 34 per cent meat.
The remaining was a concoction of flavourings, sugar, rusk – a wheat-based bulking product – water and fats, which made up greater than a fifth of every Twizzler.
Oliver filmed a sequence during which he terrified youngsters by displaying the ‘gunk’ that related meat merchandise, together with hen nuggets, had been constructed from (regardless of this the youngsters all mentioned they’d nonetheless eat it).
Underneath the load of public disapproval, producer Bernard Matthews axed Twizzlers. Center-class dad and mom throughout the nation rejoiced. However final week got here the shock information that they’re again on grocery store cabinets. And this time, so it’s claimed, they’re wholesome – or not less than more healthy.
Matthews, who based his Norfolk-based firm in 1950, died in 2010, his model in tatters. After the Oliver offensive, there was a hen flu outbreak on one farm, after which animal-welfare scandals.

Turkey Twizzlers had been singled out by TV chef Jamie Oliver, pictured, in his marketing campaign to enhance faculty dinners greater than a decade in the past – and shamed for holding simply 34 per cent meat
Bernard Matthews Meals Ltd was bought in 2013 to enterprise capitalist Rutland Companions, which then bought it to tycoon Ranjit Boparan – ‘the chicken-wing king’ within the West Midlands. And Boparan’s re-imagined Twizzler actually appears much less sinister, containing fewer energy and half the fats of the unique.
They’re additionally, impressively, 70 per cent turkey meat – nearly on a par with a fancy grocery store sausage – whereas costing £Three for a pack of eight. Might they really be (whisper it) a suitable dish to serve hungry children? The reply may nicely be sure.
In reality, the brand new Twizzlers are simply the newest in an ever-growing checklist of household favourites which have been reformulated over the previous few years to be higher for us. Following strain from well being chiefs – and a need to keep away from forking out tens of millions as a part of the 2018 sugar tax – meals trade bosses are altering their recipes to more healthy variations of their former selves.
A few of Britain’s best-known breakfast cereals, biscuits, chocolate bars and even yogurts – usually vilified for being unnecessarily sugary – have undergone a diet transformation, with out many people even noticing.
However have they gone far sufficient?
Many food plan specialists are unconvinced, adamant that so-called ultra-processed meals (junk meals to the remainder of us) have to be averted in any respect prices. And so they might have some extent. Simply final week, a significant examine from the Nationwide Institute of Well being discovered that consuming these meals for each meal, for simply two weeks, prompted contributors to eat additional energy – and acquire weight.
A wealth of proof confirms this affiliation, with a examine final 12 months estimating that those that eat essentially the most junk-heavy diets improve their threat of early loss of life by as much as 60 per cent. So are a number of recipe tweaks actually sufficient to make these calorific staples good for us? Or do they continue to be junk, solely barely much less so?
We examined the brand new recipes of Britain’s favourites, and tried to check them, the place doable, to the outdated formulation to seek out out – and put them to the style check.
Tangy Tomato Turkey Twizzlers: £Three per pack of eight, Iceland
NUTRITION per Twizzler
- Energy 87
- Whole fats 3.5g
- Saturated fats 0.7g
- Sugar 0.8g
- Salt 0.4g

Turkey Twizzlers had been axed beneath a weight of public disapproval however are actually again on grocery store cabinets, albeit in a more healthy kind
ARE THEY REALLY HEALTHIER?
Turkey Twizzlers are mainly a sausage on a stick, scored horizontally, coated in breadcrumbs, cooked, then taken off the stick – therefore the twizzly form. Nutritionists hated the outdated Turkey Twizzler for 3 causes.
First, the huge checklist of components, emulsifiers and flavourings – together with protein extracted from milk, a binder known as rusk and synthetic sweeteners.
Second, the fats content material, courtesy of added pork fats, which, for 2 Twizzlers, was nearly a fifth of whole every day restrict of 70g, although that is decrease than two high- high quality pork sausages.
And third, the extraordinarily low protein per Twizzler (4.3g), because of the truth it was constructed from low high quality turkey meat. The brand new Twizzler has nearly twice as a lot protein, important for kids’s rising bones and muscle groups, and half the fats content material. Paranoia over components, or E-numbers (their European security code) has abated lately – the pattern, now, is for corporations to checklist their actual names.
The brand new Twizzlers nonetheless comprise components – akin to diphosphates, also called E450, an emulsifying agent.
Style Take a look at: The more healthy model lack the attribute smoky, sweetness of the unique – and there is much less crunch. You’ll be able to inform the meat is healthier high quality, however testers mentioned two Twizzlers had been unlikely to maintain them full.
Lucozade: £1 per litre bottle
NUTRITION per 250ml glass
- Energy 88
- Whole fats Lower than 1g
- Sugar 11.3g
- Salt 0.14g

Vitality drink agency Lucozade reformulated its recipe previous to the 2018 sugar tax coming into pressure – though the CEO of the corporate, which additionally makes Ribena, claims the choice to scale back the candy stuff was an ethical one
IS IT REALLY HEALTHIER?
Vitality drink agency Lucozade reformulated its recipe previous to the 2018 sugar tax coming into pressure – though the CEO of the corporate, which additionally makes Ribena, claims the choice to scale back the candy stuff was an ethical one.
Earlier than this, one glass contained roughly 5 teaspoons of free sugars – the kind we should always restrict to seven teaspoons every day. Now, it is just below three teaspoons per 250ml serving – or so it appears. The label options one thing known as glucose-based carbohydrate – 11g per glass. This can be a syrup-like type of carbohydrate that could be very shortly digested and absorbed into the bloodstream. Whereas it would not legally should be labelled as sugar, it could possibly nonetheless coat enamel, rising the chance of tooth decay. So actually, a glass nonetheless successfully provides six custard lotions’ value of sugar.
The brand new formulation is, nonetheless, decrease in energy – 88 per glass, down from roughly 175.
Style Take a look at: The diminished sweetness makes it simpler to drink shortly, leaving you wanting extra. As refreshing as the unique.
Heinz Spaghetti Hoops in Tomato Sauce: 75p per 400g tin
NUTRITION per half-tin
- Energy 105
- Whole fats 0.5g
- Saturated fats 0.1g
- Sugar 7.9g
- Salt 0.8g

Heinz spaghetti hoops are a childhood favorite – however the outdated formulation was usually criticised for its candy sauce, with two-and-half teaspoons of sugar in a single serving
IS IT REALLY HEALTHIER?
Heinz spaghetti hoops are a childhood favorite – however the outdated formulation was usually criticised for its candy sauce, with two-and-half teaspoons of sugar in a single serving.
The latest recipe has had its sugar content material diminished by 1 / 4, in comparison with the unique, and it now incorporates the equal of a heaped teaspoon of honey and fewer than 1 / 4 of the really useful every day consumption for adults. It is value noting that a few of this sugar is of course occuring within the tomatoes – which are not the type we’re advised to restrict. Salt is diminished too, to 1 / 4 of a teaspoon, and 25 per cent of the every day allowance for a kid aged 4 to 6. The calorie counts are comparatively unchanged, which suggests the producers have upped the quantity of spaghetti – conserving children fuller for longer.
Style Take a look at: The sauce did not style as wealthy or tangy, however there was extra pasta, and fewer of the slimy sauce for it to swim in, conserving our taster full till supper time.
Kellogg’s Coco Pops: £Four per field
NUTRITION per bowl
- Energy 115
- Whole fats 0.6g
- Saturated fats 0.3g
- Sugar 5.1g
- Salt 0.2g

Sugary cereals that lure in youngsters utilizing cartoon characters and vivid colors akin to Coco Pops have lengthy been a goal for anti-junk meals campaigners
ARE THEY REALLY HEALTHIER?
Sugary cereals that lure in youngsters utilizing cartoon characters and vivid colors have lengthy been a goal for anti-junk meals campaigners. We requested the historic dietary info however the firm didn’t provide this in full.
Nevertheless, public information present that 20 years in the past, 40 per cent of 1 bowl of the preferred, Coco Pops, was pure sugar. In 2017, the recipe was overhauled to scale back sugar content material – after which once more in 2018. Now a 30g bowl incorporates simply over one teaspoon – lower than in a handful of raisins. Glucose syrup can also be listed, which frequently incorporates the teeth-rotting glucose carbohydrates seen within the new Lucozade recipe, though the corporate could not reveal precisely how a lot. Energy-wise, new and outdated are an identical – totalling a surprisingly small proportion of the every day calorie restrict, roughly the identical as a slice of toast with just a little butter.
Coco Pops are additionally fortified with a number of important nutritional vitamins and minerals, together with B nutritional vitamins and iron, and half of the really useful every day consumption of Vitamin D.
Style Take a look at: A lot sweeter than our taster remembered, with the pool of milk much less ‘chocolatey’ than his childhood bowls. This was disappointing to our tester, however he nonetheless reported having fun with the bowl and feeling ‘glad’ till lunchtime.
McVitie’s Digestive Biscuits: £1 per pack
NUTRITION per biscuit
- Energy 71
- Whole fats 3.1g
- Saturated fats 1.5g
- Sugar 2.2g
- Salt 0.2g

In the beginning of this 12 months, McVitie’s diminished the sugar in its digestive biscuits by a minuscule 0.2g and the salt by simply 5 per cent
ARE THEY REALLY HEALTHIER?
The adjustments made to the nice British digestive biscuit have been, to be frank, hardly value it.
In the beginning of this 12 months, McVitie’s diminished the sugar by a minuscule 0.2g and the salt by simply 5 per cent. The energy and fats content material stay the identical. However as biscuits go, you possibly can do so much worse. Simply half a teaspoon of sugar – lower than a tenth of your every day restrict – and the identical energy rely as an apple – is not an excessive amount of to fret about, so long as you do not eat the entire packet, after all.
Style Take a look at: Indistinguishable from the earlier model, with the right steadiness of candy and salty. Nonetheless extremely dunkable in tea.
Walkers Prepared Salted crisps: 75p per 32.5g pack
NUTRITION per 32g pack
- Energy 171
- Whole fats 10.4g
- Saturated fats 0.8g
- Sugar negligible
- Salt 0.4g

A pack of Walkers Prepared Salted Crisps is a far cry from the fatty, salty snack it was 20 years in the past
ARE THEY REALLY HEALTHIER?
A pack of Walkers Prepared Salted Crisps is a far cry from the fatty, salty snack it was 20 years in the past. Since 2004, the crisps firm has been progressively decreasing the salt and fats content material of its most cherished merchandise.
Whereas 10g of fats might sound excessive – the identical as in 5 Oreo biscuits – lower than a gram of that is the saturated kind that’s linked to heart problems.
That is due to a change from saturated fat-heavy palm oil to a sort of sunflower oil that has been bred to comprise extra coronary heart wholesome fat – the identical as those present in olive oil.
Now, a single serving bag of Walker’s Prepared Salted incorporates lower than 5 per cent of your every day really useful restrict of saturated fats, in comparison with 13 per cent previous to 2004. That is half the quantity present in a packet of Pret A Manger’s vegetable crisps.
And a drop in salt means there’s now beneath a tenth of the every day advice in a single pack – nice information for these watching their blood strain.
There’s fewer than 200 energy in every pack, which is unchanged from the unique model, however a advantageous quantity for a day snack.
These searching for one thing decrease cal ought to go for the baked model, which is even decrease in fats and incorporates simply over 100 energy.
Style Take a look at: New Walkers crisps go away far much less of a greasy residue on the fingers and style much less salty. Purely hypothesis, nevertheless it seems as if there are fewer precise crisps per packet, in contrast to a couple years in the past.
Ribena Blackcurrant: £1.30 per 500ml bottle
NUTRITION per 250ml glass
- Energy 53
- Whole fats 0g
- Sugar 11.6g
- Salt 0g

ARE THEY REALLY HEALTHIER?
Regardless of being reformulated to spare it from the 2018 sugar tax, one glass of the much-loved purple beverage nonetheless incorporates practically three teaspoons of sugar – roughly three Bourbon biscuits’ value.
That is an enchancment – beforehand it was seven biscuits’ value. Its energy have been reduce by 50, achieved by changing among the extra sugar with zero-calorie synthetic sweeteners as a substitute.
The corporate additionally launched a No Added Sugar model some years again, which incorporates simply 6 energy and solely a sprinkle of sugar derived from the fruit.
Weight loss plan specialists argue that such drinks comprise ’empty energy’ – they contribute to your every day calorie consumption with out providing fullness or any important vitamins.
At the least by slashing the energy in half, it is much less doubtless that one glass will tip you far over your every day restrict, contributing to weight acquire. Ribena can also be fortified with the identical quantity of vitamin C as you will discover in fruit juice. Nonetheless, the no-added-sugar model is a more sensible choice.
Style Take a look at: The reformulated Ribena nonetheless tastes very very similar to the unique drink, however with out the overwhelming sweetness. You could as nicely go for the no-added-sugar model – there is not any distinction in style.
Cadbury Dairy Milk 30% much less sugar: 65p per 35g bar
NUTRITION per 35g bar
- Energy 176
- Whole fats 11g
- Saturated fats 6.4g
- Sugar 16g
- Salt 0g

You’ll be able to nonetheless get the unique recipe Cadbury Dairy Milk, however in 2018 it launched a low-sugar various, which incorporates a mixture of actual sugar and a high-tech sweetener known as soluble maize fibre
IS IT REALLY HEALTHIER?
You’ll be able to nonetheless get the unique recipe Cadbury Dairy Milk, however in 2018 it launched a low-sugar various, which incorporates a mixture of actual sugar and a high-tech sweetener known as soluble maize fibre. This diminished the general sugar rely by a 3rd – nevertheless it’s nonetheless as a lot as in half a can of normal coke.
Changing the sugar with maize fibre is a nifty trick – this ingredient slows down the inflow of sugar into the blood, conserving you glad for longer.
And also you get extra dietary bang to your buck, because the maize incorporates bowel-friendly fibre – roughly a fifth of the every day really useful quantity. This makes it definitely worth the swap when you do not thoughts the style distinction and the truth that this bar is 10g lighter.
Style Take a look at: A bit of sweeter, much less wealthy and extra of a chewy texture than the denser various. The snag? The much less intense flavour means it is simpler to eat extra of it.
Petit Filous fromage frais: £1 for six x 47g pots
NUTRITION per pot
- Energy 40
- Whole fats 1.1g
- Saturated fats 0.75g
- Sugar 4.4g
- Salt 0.06g

Kids’s yogurts are mentioned to be ridden with ‘hidden’ added sugars. However this has by no means been strictly true
ARE THEY REALLY HEALTHIER?
Kids’s yogurts are mentioned to be ridden with ‘hidden’ added sugars. However this has by no means been strictly true.
Data from 2007 present Petit Filous yogurts used to comprise practically a teaspoon and a half of sugar of their small pots. However this has been diminished by not less than 1 / 4 through the years. At the moment, a pot incorporates roughly a teaspoon.
And never all of this sugar is the unhealthy kind we should restrict to seven teaspoons every day. Some comes from the milk and a few from the fruit, added for flavour.
In actuality, the ‘added’ sugar is extra like half a teaspoon, which is value it for the important vitamins considerable in yogurt.
Two pots of Petit Filous comprise nearly a fifth of a kid’s really useful every day dose of bone-boosting calcium, and over half of the required quantity of Vitamin D, which helps the mineral be absorbed.
The producers have additionally reduce the saturated fats by 13 per cent, which has diminished the energy from 50 to 40 per pot.
Style Take a look at: Tastes largely the identical with simply the correct steadiness of tangy and candy. The feel felt just a little thinner than typical, nevertheless it was nonetheless delightfully creamy.